Background Paths
Background Paths
BEHAVIORAL ENGINEv2.1

Stop losing players after their first bad beat.

Connect your on-chain CLOB in ~15 minutes — Alchemy webhooks, no app code. Fire dormancy reactivation webhooks to your CRM when wallets go quiet.

71ms

P99 latency

cheaper to retain

<1min

to first trigger after events flow

Events & triggers

Live

Simulated on-chain feed

71ms

LATENCY

avg P99

99.9%

ACCURACY

uptime

20–30%

CHURN

industry

Day 1-3

RECOVERY

optimal window

Growing

OPERATORS

>The problem

Generic CRMs don't understand wagers

CRITICALWINDOW: 72h

Batch jobs miss the window

By the time midnight jobs run, your player has already funded a competitor's account. Reactivation drops 80% after day 3.

WARNINGGAP: DOMAIN

No wagering behavioral memory

HubSpot has never heard of a loss streak. Twilio Segment charges per event and has no concept of tilt, velocity, or dormant balances.

BLOCKEDCOST: $4K/mo

Enterprise pricing, enterprise gatekeeping

Optimove starts at $4,000/month behind a mandatory demo. Smartico just merged into it. We publish our prices on a webpage.

>How it works

From first event to intervention

CONNECT01

Wire on-chain ingest

Point Alchemy or QuickNode webhooks at your EVM connector URL, or POST normalized wager events from your indexer. Player ID = wallet address (chainId:0x…).

# Settings → Connectors → EVM POST /api/v1/ingest/{tenantId}/evm
STREAM02

Events build profiles

Wager and deposit events hit our edge API, buffer through Redis, and update behavioral profiles — loss streaks, dormancy windows, velocity flags.

TRIGGER03

Interventions fire in real time

Loss streak at 2am? Dormant balance after 7 days? Tilt velocity spiking? Triggers deliver via webhook or email within milliseconds.

>Features

Everything your retention team needs

Built specifically for wagering platforms. Not retrofitted from a generic CRM.

SIGNALRT

Real-time loss streak detection

Increments on every settled on-chain loss, resets on wins. Threshold triggers fire within milliseconds of wager_settled.

SIGNALVELOCITY

Tilt + velocity flagging

Consecutive rapid wagers plus velocity flags catch tilt before wallets chase losses across markets or games.

SEGMENTGGR/NGR

GGR & NGR rollups per wallet

Rolling 7d/30d gross and net gaming revenue derived from wager_settled net_margin — the metrics your finance team already tracks.

COMPLIANCERG

Responsible gaming built in

RG suppression, cooling-off periods, and intervention logging built into the trigger engine from day one.

DELIVERYPAM

PAM-ready webhook payloads

Structured trigger payloads compatible with CRM and player-account-management ingestion — Optimove, XtremePush-style pipelines.

INFRAMULTI-TENANT

Multi-tenant compliance

Full tenant isolation with API-key scoping, audit-log export, and RG intervention history on every plan.

>ROI

What is retention worth to you?

Model incremental revenue from winning back churn-risk players — minus your Wagerly plan.

Retention ROI modelGrowth · $499/mo
2,500
$45

House hold, rake, or net margin — not gross handle.

22%
12%

Share of would-be churners you win back via dormancy, loss-streak, and tilt interventions.

Players retained / mo

66

Incremental revenue / mo

$2,970

Wagerly cost / mo

$499

Net monthly gain

$2,471

Estimated ROI

+495%/ month

~$36k incremental revenue per year · pays for itself in under a month

Start free →

Illustrative model only. Assumes recovered players contribute full monthly net revenue. Actual results depend on trigger setup, offer quality, and player segments.

>Pricing

Start free. Scale when you're ready.

Every plan includes the full platform — EVM webhooks, Supabase connector, PAM schemas, and GGR/NGR rollups. Plans differ only by monthly tracked wallet (MTU) cap: 500, 10,000, or 50,000.

Developer

Full platform — up to 500 monthly tracked wallets

$99/mo

  • Up to 500 MTUs
  • EVM webhook ingest (Alchemy / QuickNode)
  • Universal webhook ingest
  • Supabase database webhook connector
  • On-chain player identity (chainId:0xWallet)
Subscribe →
Most popular

Growth

Full platform — up to 10,000 monthly tracked wallets

$499/mo

  • Up to 10,000 MTUs
  • EVM webhook ingest (Alchemy / QuickNode)
  • Universal webhook ingest
  • Supabase database webhook connector
  • On-chain player identity (chainId:0xWallet)
Subscribe →

Scale

Full platform — up to 50,000 monthly tracked wallets

$1,199/mo

  • Up to 50,000 MTUs
  • EVM webhook ingest (Alchemy / QuickNode)
  • Universal webhook ingest
  • Supabase database webhook connector
  • On-chain player identity (chainId:0xWallet)
Subscribe →

New accounts start free — subscribe when you go live. Checkout opens Stripe; sign in first or create an account from the pricing page.

READY TO DEPLOY

Ready to stop losing players to competitors?

Free tier to start. Full retention needs bet events from your stack — typically a quick dev integration.